What Are the Benefits of an XML-First Workflow in Publishing and Marketing?
[Approximate Reading Time : 4 mins] Is It Time to Drop the PDFs? The Benefits of an XML-First Workflow in Publishing and Marketing An Extensible Markup Language, or XML workflow, is, as the word says, “extensible,” as it allows authors to define their own tags in the order that they occur in the document. […]
Self-Publishing and Overcoming Readers’ Preconceptions
[Approximate Reading Time : 4 mins] Self-publishing has come a long way in the past few years, but that doesn’t mean all readers embrace it. In fact, readers frequently skip self-published books, whether purposely or subconsciously. Instead, they read the books that are promoted through mainstream channels and that have been vetted at multiple levels. […]
How To Become a Trusted Partner for the Education Segment
[Approximate Reading Time : 4 mins] According to BusinessWire, the educational publishing segment of the publishing industry is poised to see double-digit growth during the four-year period from 2017-2021. The exact projection is 10.68 percent growth over these four years, making it one of the most active segments of the publishing industry. For new businesses […]
How Social Media Is Reshaping the Self Publishing Industry
[Approximate Reading Time : 4 mins] Lots of things have transformed the publishing industry. For instance, the invention of the printing press meant that each copy of a book didn’t have to be handwritten. Hundreds of years later, e-book technology tore down the gatekeeping walls erected by publishers. Now, anyone who wanted to become a […]
How Can Automation in Publishing Enhance Quality and Increase Speed of Response?
[Approximate Reading Time : 4 mins] Automation has become a fact of life in most industries, but for the publishing industry, it’s become a core survival skill. If your organization is looking for reasons to automate your processes, there are too many to list in a single blog post, but they all boil down to […]
5 Reasons Every Publisher Should Outsource Content Transformation
[Approximate Reading Time : 4 mins] Quality is important in digital content, but quantity is playing an increasing role in staying on top and relevant. In fact, 80% of the most successful businesses publish new online content several times every week, according to a recent study by Salesforce. Keeping up can be a challenge for […]
Why Open Access Is Important for STM Publishing
[Approximate Reading Time : 4 mins] Around the globe, scientific breakthroughs happen every day. To advance the findings of the important research being carried out, it is imperative that everyone, whether a layperson or a member of the scientific community, has access to consume the information. Open Access Journals Unfortunately, the scientific, technology and medical (STM) […]
The Next Step in Publishing: Augmented Reality
[Approximate Reading Time : 4 mins] Publishers must produce books according to the way readers consume them. In today’s market readers want digital content. Yet ebook sales dropped about 10 percent in 2017 compared to 2016, according to market research figures provided by the NPD Group. It is unlikely that readers are losing interest in […]
5 Reasons To Become an Indie Author
[Approximate Reading Time : 4 mins] Writing a book is a labor of love. It takes hours of dedication and focus to turn your ideas into a manuscript. Coupled with navigating the labyrinthian world of traditional publishing, the task can be daunting. Don’t let these worries discourage you. With cutting-edge advances in publishing, there’s never […]
The Role of Editors in a Changing Publishing Industry
[Approximate Reading Time : 4 mins] At traditional publishing houses, the role of the editor has long been that of a gatekeeper. Working with agents, they search out the next bestseller and then offer edits to make the words and content sparkle. Every writer has images in mind of steadfast editors quietly reading at their […]