Harnessing Current Liminality Period in Business to Ensure Certainty
[Approximate Reading Time : 4 mins] The term “liminality” was coined in the early 20th century by French anthropologist Arnold van Gennep. According to Gennep, liminality was the period between two phases of life, such as adolescence where we transition from childhood to adulthood. The long-drawn-out COVID pandemic has placed us in a similar […]
Levels of Uncertainty and Strategic Approaches That Work
[Approximate Reading Time : 4 mins] Businesses face uncertainties in a continuously changing business environment. How organizations prepare themselves for these uncertainties shapes their future. Uncertainties can be categorized into levels, with each having a set of processes that help you understand the weightage of the decisions. The Four Levels of Uncertainty Level 1: […]
Leveraging Technology and Modern Solutions for Business Certainty
[Approximate Reading Time : 4 mins] The term “business certainty” has taken on a whole new meaning in recent times, with the COVID-19 pandemic adding to existing challenges. Thus, it becomes necessary that you pull out all stops to instill confidence in clients and bring about business stability. Harnessing new technology and innovative solutions to […]
How Business Certainty Can Lead to Client Persuasion
[Approximate Reading Time : 4 mins] There is no doubt that certainty is crucial in shaping human behavior. The more certain you are of something, the more it will influence your decision. Reinforcing business certainty can lead your customers to buy and spend more. People who are confident about their opinions and beliefs are likely […]
Value Creation and Appropriate Promotion to Ensure Business Certainty
[Approximate Reading Time : 4 mins] When we speak about value creation in business, it is not just about the monetary aspect such as profits and share price. Anything that ensures the long-term success and well-being of the company can be termed business value. This includes gaining and retaining the goodwill of customers as well […]
Tackling Effective Change Management in Uncertain Times
[Approximate Reading Time : 4 mins] While companies could historically implement changes slowly, the coronavirus pandemic has highlighted the need for businesses to adapt to changing business landscapes quickly. The worldwide business environment today is fast and unpredictable. Ensuring the continuity of your business operations means embracing practical change management guidelines that will help your […]
The Case for FP&A in Enabling Business Certainty in Uncertain Times
[Approximate Reading Time : 4 mins] Many companies all over the world are navigating challenging territory, with the COVID-19 pandemic disrupting their raison d’être or, to a lesser extent, the degree of consumption of their services and products. Uncertainty bedeviled businesses in 2020; with the second and third waves of the pandemic flowing and ebbing […]
Uncertainty to Certainty through Smart Decisions
[Approximate Reading Time : 4 mins] Decisions are what move the business forward. Decision-making does not remain the same every time. The need for another decision arises as the scenario, market, or environment changes, making the previous decision’s effect insufficient. How can quality Business decision-making during certain risky and uncertain times be optimized, and how […]
Simple Steps to Certainty
[Approximate Reading Time : 4 mins] Businesses have their ups and downs all the time, but it does not prepare them for a crisis. Last year saw companies take a major hit in revenue due to COVID-19. Some continued to stay in business through proper management and quick decisions. Some found their luck empty and […]
What Are the Factors That Underpin Delivery of Certainty during Uncertain Times?
[Approximate Reading Time : 4 mins] As we continue to adapt and adjust to the new normal, businesses need to adopt and employ collaborative strategies that can ensure delivery of certainty despite violent shifts in the landscape. It won’t be an understatement that whatever strategies worked in the pre-pandemic world will be rendered largely moot […]