The Next Step in Publishing: Augmented Reality
[Approximate Reading Time : 4 mins] Publishers must produce books according to the way readers consume them. In today’s market readers want digital content. Yet ebook sales dropped about 10 percent in 2017 compared to 2016, according to market research figures provided by the NPD Group. It is unlikely that readers are losing interest in […]
The Role of Editors in a Changing Publishing Industry
[Approximate Reading Time : 4 mins] At traditional publishing houses, the role of the editor has long been that of a gatekeeper. Working with agents, they search out the next bestseller and then offer edits to make the words and content sparkle. Every writer has images in mind of steadfast editors quietly reading at their […]
Creative Publishing Provides Unique Reading Experiences
[Approximate Reading Time : 4 mins] Publishers must combine information from authors, editors, critics, investors and designers to produce a product that will be enjoyable for readers. This effort takes significant creativity and diligent planning. When publishers present content in the most attractive manner and focus on strategies to maximize content consumption, readers will enjoy […]
Characteristics of a Quality Publishing Service Provider
[Approximate Reading Time : 4 mins] Service providers deliver value to publishers by supplying them with necessary pieces to the publishing machine. A service provider may offer editing, art and design or production services to help publishers operate their business. Because many authors prefer the all-in-one option of a publisher, partnering with a publisher will […]
4 Ways Artificial Intelligence Is Changing Publishing
[Approximate Reading Time : 4 mins] Artificial intelligence is increasingly finding its way into the business world, and the publishing industry is no different. In fact, many different publications are already incorporating AI into their practices. Here are four ways you can expect to see publishers use AI in the near future. 1. Automating Tedious […]
Top 5 Markets for the Printing Industry in 2018
[Approximate Reading Time : 4 mins] Print seems to be in a recovery stage, with the focus slowly moving away from the traditional concentrations and the entry of new sources of content and all forms of smart and interactive print. A sneak peek at the top 5 not-so-traditional print markets that have emerged as potential […]
What it takes to execute a successful data conversion process: Best practices
[Approximate Reading Time : 4 mins] How does one make high volume of legacy data, in hard copy or PDF, accessible to the modern digital media and that too quickly and sans errors? It’s all about data conversion done right. A good data conversion process can convert any form of Word document, PDF, hard copy […]
Editing can spell the difference between publishing success or failure
[Approximate Reading Time : 4 mins] Every manuscript needs editing, and no two editors are the same. Having said that, finding an editor who matches their style of work and is adept in all the various styles of editing is one of the biggest challenges for authors and publishers today, given the speed at which […]